I email the patients who haven't been in for six months or more and get them rebooked into your schedule. You only pay for the ones who actually show.
You have hundreds of patients who haven't been in for six months or more. You already paid to win every one of them. Right now they're sitting on a list nobody has time to work.
Rent, payroll, and equipment run whether the chair is full or empty, and an open hour is production you never get back. Roughly a fifth of a typical practice's patients quietly go dormant, and the leak is gradual enough that you stop noticing it.
Between a phone that never stops and insurance to chase, "work the recall list" is the task that never survives a busy day. That isn't a staffing failure. There is just never time for one more thing.
I write the copy, send the emails, track the bookings, and route the replies to your front desk. Your team only handles the patients who are ready to schedule.
It works from your existing lapsed-patient list, so there's no new ad spend and nothing to buy. We monetize an asset you already have.
It reaches your whole list and never competes with your front desk for phone time. And I'm never texting your patients without proper consent — SMS is a later add-on, set up the right way.
Nothing for your team to learn or log into. We pull the list together once, then it runs and the replies come to you.
Together we pull and clean the patients who haven't been in for six months or more.
I write and send the campaign. The first reactivated bookings usually land within the first week.
Interested patients reply or book, and I route them straight to your front desk to schedule.
You're billed only for patients on that list who book and actually show up to the appointment.
Founding-client rate, in exchange for a written case study once it works. Standard pricing is shown so you can see the founding discount.
Prefer one number? A flat $1,250 option is available, with the same guarantee.
If we don't reactivate at least eight of your lapsed patients in the first 30 days, I keep running the campaign at no extra cost until we do.
All the risk sits with me. Unlike a monthly tool, you're never paying a recurring fee whether or not anyone shows.
"I come at this from healthcare operations, not marketing."
Before KontextIQ I spent two and a half years at Epic Systems installing clinical software across hospitals and clinics. I understand how a practice actually runs, and I built this to recover production you've already paid for — without adding a thing to your team's plate.
I'm onboarding my first practices now, so these are industry benchmarks for the moment. The first pilot's real numbers will replace them here.
of a lapsed list conservatively rebooks within the first 30 days.
first-year production from a single reactivated patient.
to the first reactivated bookings after the campaign launches.
Your results go here. Founding clients get a written case study in exchange for the founding rate.
Most lapsed patients didn't leave upset. They got busy and drifted. One well-written, easy-to-ignore email brings a lot of them back, and anyone who wants out is one click away.
Your list stays yours. It's handled under a signed Business Associate Agreement, kept in HIPAA-compliant storage, used only for your campaign, and never shared or sold.
Then I keep working free. You pay per patient who shows, and if fewer than eight come back in 30 days I keep running it until they do.
Almost never because they're unhappy. Life gets busy, a reminder gets missed, and a year quietly passes. Most practices lose 15-20% of their patient base to this drift every year, and the recall list that should catch it is everyone's job, which means it's no one's job. That's the gap a reactivation campaign closes.
The founding rate is $750 to set up, then $75 for each lapsed patient who books and shows up. A flat $1,250 option is available with the same guarantee. Standard setup is $1,500.
The first reactivated bookings usually arrive within the first week. Full 30-day results are visible as they happen, and you get a recovered-revenue report at the end.
Email reaches your entire list and never competes with your front desk for phone time. Texting lapsed patients legally requires fresh consent, so I add SMS later, only once it's set up the right way. Starting with email keeps your practice on the safe side.
A patient on the lapsed list you hand over who books after a campaign send and shows to the appointment, confirmed in your practice software, inside the 30-day window. It's billed against that list only, so there's nothing to argue about.
Almost nothing. We pull the list together once, then your front desk only handles the patients who are ready to schedule. There's no new software to learn.
Under a signed Business Associate Agreement, in HIPAA-compliant storage, used only to run your reactivation campaign. A written data-handling summary is available on request.
A 20-minute call to look at your numbers and whether this is a fit. No pressure, no obligation.
Book a 20-minute call →The fastest way to see if this fits your practice is a short call. Prefer email? Reach me directly and I'll get back to you the same day.